Judgment of the General Court (First Chamber) of 15 October 2025.#Bulkhead Ltd v European Union Intellectual Property Office.#EU trade mark – Opposition proceedings – Application for the EU word mark WARDOGS – Earlier EU word mark WATCH DOGS – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001.#Case T-109/25.