Judgment of the General Court (Third Chamber) of 10 September 2025.#KHG GmbH & Co. KG v European Union Intellectual Property Office.#EU trade mark – Opposition proceedings – Application for the EU word mark Baltic Breeze – Earlier EU word mark HyBreeze – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001.#Case T-299/24.