Judgment of the General Court (Sixth Chamber) of 20 November 2024.#Washtower IP BV v European Union Intellectual Property Office.#EU trade mark – Invalidity proceedings – EU word mark WASHTOWER – Absolute ground for invalidity – Descriptiveness – Article 7(1)(c) and Article 59(1)(a) of Regulation (EU) 2017/1001.#Case T-376/23.