Judgment of the General Court (Third Chamber) of 29 March 2023.#Veronika Machková v European Union Intellectual Property Office.#EU trade mark – Opposition proceedings – Application for EU figurative mark ALMARA SOAP – Earlier EU word mark ALMENARA – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001 – Proof of genuine use of the earlier mark – Article 47(2) of Regulation 2017/1001.#Case T-436/22.