Judgment of the General Court (First Chamber) of 5 March 2020.#Exploitatiemaatschappij De Berghaaf BV v European Union Intellectual Property Office.#EU trade mark — Opposition proceedings — Application for EU word mark CORNEREYE — Earlier EU word mark BACKEYE — Relative ground for refusal — Likelihood of confusion — Enhanced distinctiveness of the earlier mark acquired through use — Evidence — Article 8(1)(b) of Regulation (EU) 2017/1001 — Examination of the facts by EUIPO of its own motion — Article 95(1) of Regulation 2017/1001.#Case T-688/18.