Case T-439/18: Judgment of the General Court of 23 May 2019 — Sintokogio v EUIPO (ProAssist) (EU trade mark — International registration designating the European Union — Word mark ProAssist — Absolute ground for refusal — No distinctive character — Article 7(1)(b) of Regulation (EU) 2017/1001 — Article 94 of Regulation 2017/1001 — Equal treatment)