Judgment of the General Court (Ninth Chamber) of 7 February 2019.#Swemac Innovation AB v European Union Intellectual Property Office.#EU trade mark — Invalidity proceedings — EU word mark SWEMAC — Earlier national company name or trade name SWEMAC Medical Appliances AB — Relative ground for refusal — Limitation in consequence of acquiescence — Article 53(1)(c) of Regulation (EC) No 207/2009 (now Article 60(1)(c) of Regulation (EU) 2017/1001) — Likelihood of confusion — Article 54(2) of Regulation No 207/2009 (now Article 61(2) of Regulation 2017/1001) — Article 8(4) of Regulation No 207/2009 (now Article 8(4) of Regulation 2017/1001) — Evidence presented for the first time before the General Court.#Case T-287/17.