Case T-180/16 RENV: Judgment of the General Court of 19 June 2019 — L’Oréal v EUIPO — Guinot (MASTER SHAPE) (EU trade mark — Opposition proceedings — Application for EU word mark MASTER SHAPE — Earlier national figurative mark MASTERS COLORS PARIS — Relative ground for refusal — Likelihood of confusion — Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(1)(b) of Regulation (EU) 2017/1001)