Judgment of the General Court (Sixth Chamber) of 21 January 2026.#Synonym Software, SA de CV v European Union Intellectual Property Office.#EU trade mark – Application for the EU word mark PAYKIT – Absolute ground for refusal – Descriptiveness – Article 7(1)(c) of Regulation (EU) 2017/1001 – Equal treatment – Principle of sound administration.#Case T-78/25.