Case T-581/22: Judgment of the General Court of 31 January 2024 — ECE Group GmbH v EUIPO — ECE Piknik Ürünleri Plastik ve Kömür Üretim Ithalat Ihracat (ECE QUALITY OF LIFE) (EU trade mark — Opposition proceedings — Application for EU figurative mark ECE QUALITY OF LIFE — Earlier national figurative mark ECE — Relative grounds for refusal — Article 8(1)(b) and (5) of Regulation (EU) 2017/1001)