Judgment of the General Court (First Chamber) of 17 May 2023.#moderne Stadt Gesellschaft zur Förderung des Städtebaues und der Gemeindeentwicklung mbH v European Union Intellectual Property Office.#EU trade mark – Application for EU word mark DEUTZER HAFEN – Absolute ground for refusal – Descriptive character – Article 7(1)(c) of Regulation (EU) 2017/1001 – Equal treatment.#Case T-656/22.