Case T-156/19: Judgment of the General Court of 13 May 2020 — Koenig & Bauer v EUIPO (we’re on it) (EU trade mark — Application for EU word mark we’re on it — Absolute grounds for refusal — No distinctive character — Trade mark consisting of an advertising slogan — Article 7(1)(b) of Regulation (EU) 2017/1001 — Obligation to state reasons — Article 94 of Regulation 2017/1001)