Judgment of the General Court (Fourth Chamber) of 12 March 2019.#Perry Ellis International Group Holdings Ltd v European Union Intellectual Property Office.#EU trade mark — Application for EU word mark PRO PLAYER — Absolute ground for refusal — Descriptive character — Article 7(1)(c) of Regulation (EC) No 207/2009 (now Article 7(1)(c) of Regulation (EU) 2017/1001).#Case T-220/16.